Michelle Lynne 0:02
Welcome to design for the creative mind, a podcast for interior designers and creative entrepreneurs to run their business with purpose, efficiency and passion. Because, well, every design is different, the process should remain the same. Prepare yourself for some good conversations with amazing guests, a dash of Jesus and a touch of the woowoo. And probably a swear word or two. If you're ready to stop trading your time for money and enjoy your interior design business. You are in the right place. I'm your host, Michelle Lynn.
Hey, hey, everybody. Welcome back to the podcast. I'm so excited. You're here. And I just realized I know I say that every time I am excited. You're here. Because I am honored to have a fabulous guest by the name of Sarah right here. She is the social media strategist and content creator. She owns S l. W media and she's the co founder slash co owner of my digital Mojo. That's a cool name. She's also she's obviously an entrepreneur. She's a bonus mom, she's a creative, she's just an all around badass. So thank you, Sarah, for being here.
Sara Wright 1:18
Oh my gosh, thank you. This is so fun. I'm excited to be here. You are a badass.
Michelle Lynne 1:27
We're all badass is in our own right. Sure. Thank you. Thank you. Thank you. So start by telling us just a little bit about your background, your business, like how did you get into this field? Just a little bit about people who I've had the pleasure of interacting with you on a regular basis. But people who don't know you just Yeah, sure.
Sara Wright 1:48
It helped me if I word vomit just stop me. So how much time do you have here? Right. So, um, you know, it really started, I have a Fortune Global 500 background. So that was really my corporate grooming to start to me getting here. I worked for Accenture amazing firm. And then I left from there and started my entrepreneurial adventure, I guess you could say. It's been an adventure right? From there. I started it a hyperlocal magazine franchise. And that is where I started working with local businesses. That so yeah, it's a publishing company. And we work within key target areas in cities. So I'm here in Austin, right? So and we help the community come together by telling their stories, but it's an opportunity or an avenue for a local business to build a relationship with those families and really get their word of mouth going in neighborhoods. It was wonderful. I mean, this was my business where I was like 100, cold calls on a Monday built this business over the phone. I mean, all of that for four and a half years, right. And probably the hardest thing I've ever done, but wonderful. And that's when I really started to really get to know local businesses appreciate local businesses and small business owners and things like that. But from there, I had done a little bit of work with a colleague that I knew that is one of the top social media gurus in the game. Her name is Keisha, right, she is a badass, she's probably floating all over the world right now. She works with actors and entertainers. Her client list if I were to read it off to you is so impressive. So that's where I started working with her in my break from Accenture into entrepreneurialship. learning the ropes of social media. So I really learned how major people brands manage themselves, their brands. From a social media perspective. I don't even know if you knew that piece. Michelle. Yeah, that's where it
Michelle Lynne 3:47
all started. How fun. Yes, and you're right. This is an entrepreneurial adventure. Yeah. Did you? Did you realize how hard it was gonna be when you left Accenture? No.
Sara Wright 3:56
Oh, my gosh, no, I think you relate, right. We've kind of talked, you know, spoke on that together. That amazing grooming, you know, coming from corporate, and you think that you've learned all these skills? And we have right we have this, you know, this tool set, but in no way shape or form? Are you prepared for all the things that come with this?
Michelle Lynne 4:18
Yeah, I think I don't know if I've told you I've mentioned it to, you know, others is like, I don't know if I would have had the balls to start my own business, if I would have known how many details were involved. Right. So thank goodness, it's like a progressive learning curve. And it's not like all at once because I would have I would have drowned. Oh,
Sara Wright 4:36
yeah. Just a level of emotion. And I don't know about you. Some people are less emotional than others. My first business was a very emotional journey for me, like when the competence would come and then the confidence would kind of fall and you know, that whole journey if you would have given me the heads up on that, I would have been like, No, I'm out. I don't need to do that. I'll just
Michelle Lynne 4:54
Yeah, exactly. I'm gonna say in the cozy little Womb of corporate America. I
Sara Wright 5:00
can't take care of them. It's beautiful. Exactly.
Michelle Lynne 5:03
So um, so from there, that's how you launched into this. So tell me a little bit about these. So you do content strategy, social media marketing and content strategy. Explain what that is to the audience. And why is it important?
Sara Wright 5:18
Yeah. And so through all of that, and I don't even know if you do this too. But I had, while I was, with my corporate company, I was also an actor for eight years. So I studied character analysis, scene study, I was much more of a classroom actor than anything, I love going to class and breaking down characters, the whole industry of it is very hard, and more than anybody's ever expressed, probably to anybody. But I loved storytelling. And I've always been a writer. So that awesome, it's all just been this perfect storm to get me to this place of content strategy now, you know, learning people's stories, telling them, you know, which is their brand, telling that story in the way that makes sense for their business. And that's where we've kind of landed today as a content strategy company. So it's important to also say that, you know, content is, is every way in which you tell the story of your brand. It's not just social media or short copyright, it's more long form copy, it's blogs, it's white papers, it's, you know, emails, newsletters, it's, you know, content is everywhere. It's a far reaching item, I would say, and for us, we love getting to know a business owner, understanding their story, helping to understand how should we amplify their content through which vehicles right, which social media platforms, but also, what other lines are they going to have in the water? And how do we tell their story effectively, you know, with the integrity of those avenues? And I think your other question was, what is content strategy? Is that right? Yeah. Okay. So there's so much available online, right? There's so much content available online, that a content strategy really ensures that your time and your energy is efficient. Right, it it, you know, more importantly, I always say it helps you achieve your business's goals, you know, just because let's, let's say, you know, social media, for example, just because it's technically free, doesn't mean so I always say just because it's free, doesn't mean it should be without strategy, right? It's your time, it's your money. And a content strategy considers your audience their pain points, their wants, their needs, their desires, it just ensures that it's not just relevant with your argument that it's well received. And bottom line, that it's ensuring that it's meeting your business goals. Why are we doing this? What's the customer journey? And all of this? Where are we leading them to? Are we reaching that goal, right? So well thought out strategy really helps us ensure that all of that takes place. I love
Michelle Lynne 7:43
that. And I love what you just said, and I was thinking and jotting down a couple notes while you were talking about it. So I love the fact that yes, even though even though social media is free, it should still be a value. I want me to ask, have you read Donald Miller's book story brand?
Sara Wright 8:00
I have read so much I have not read I could not tell you that I've read the book cover to cover. But there are so many things that I've read on it through research through quotes, and all of these things. I've read it cover to cover. I should it's
Michelle Lynne 8:13
it's amazing. Well, I think you're doing all of it. It was just interesting. Because it'd be it's true. Like, people want to know the story. It's like we can put up a bunch of really pretty pictures. But let's just give it some meat and potatoes that go with it. And I think I knew that you had been an acting. But I don't know if I've shared with you that my bonus son just graduated from St. Edward's down in Austin, last year in the middle of COVID. And he was studying acting. Oh
Sara Wright 8:39
really? I love ya know, saying it's had a program. That's amazing. That's literally right down the street from me right now. I love that. It's
Michelle Lynne 8:46
a huge program. You can enter we're going off topic here. But you can even get it has a stage what is the stage called where you can get credits towards something? Nice. Yeah. Okay. And I don't know, Actors Guild, whatever actress,
Sara Wright 9:01
actors guild or the actress go for theater, whatever he was going on. Yeah. And it
Michelle Lynne 9:05
wasn't that but it was something Oh, well, it doesn't matter. That's not even business. Just talking about my son, when you
Sara Wright 9:11
get it, you get the study that goes into it, I think is what you're like. Yeah, there is a bit. There's a lot of work that goes into it scene study, character analysis, and then the whole mechanics of theater. Oh, my goodness. So there's just so much that people don't see so
Michelle Lynne 9:24
well. And I think if you bring that really well to the characters that you are representing, ya know, just looking at it that way and telling and telling that story. Y'all, this podcast episode was made possible in part by foyer, a lightning fast interior design software that creates photorealistic renderings. I'm not kidding, you can barely tell that it's not a real room. So why don't leave your beautiful designs up to the imagination of your client when you can show them what their space is going to look like. You will sign more clients and get more approvals with the software. It's Powered by artificial intelligence, and a whole vouch for its ease. Because if I can do it, anybody can. Because y'all know that my design team are the ones who do all the work. Find them in the show notes. So what is your favorite part of the work that you do?
Sara Wright 10:17
I would say it's it's that it's getting to know I mean, just like with you, right? I love getting to know you. I love your voice. I love your lightness. I love your you're just your authority, you're in an in taking that and being able to tell your story, it and I always say, we're going to take all of that. And then we're going to say it in a fun witty, short caption, right? That's really my favorite piece. And I would also say my team, I love my team. And even that has been an adventure, right that I'm sure any entrepreneur
Michelle Lynne 10:45
oh my gosh, yes.
Sara Wright 10:48
Oh, my gosh, just hiring and finding the right people around you. And you and I have talked about this. I think you're incredible at this, you have the most amazing team. I tell you this all the time. But it's a journey, right. But I think also just my team, and they impress me, and they're better than I am with any kind of coffee. It's amazing.
Michelle Lynne 11:06
Yeah, your team is fabulous. They, they have really captured my quirky voice. So for the for the listeners, Sarah and her team managed my ml interiors, group, social media, and blog, and so forth. And it has just been such like a game changer. I always advocate outsource what you're not good at. And I think I was good at it. But it wasn't my it wasn't my strongest suit. It's not what gave me the best return on investment. It wasn't the best way to spend my time. And so I had told you before that I had had some other people helping me with blogging and with social media, and probably some red flags went up because you were like, well, why have you? Why have you gone through so many people because they couldn't get my weird voice on on point. So you and your team have really nailed it.
Sara Wright 11:51
Holly nails that she is just she's I think she's one of the most brilliant copywriters I've ever met. And I learned from her every single day, all of us sometimes will do something and then we'll send it to calling I'll say Sass it up, put your layer on it, you know, but I think that's one of my favorite parts, too, is just having this awesome team that I get to learn from and we get to like come through for our clients. It's really It's awesome, you know,
Michelle Lynne 12:12
volumes to you. It speaks volumes about you. And the fact that you can surround yourself with these badass babes. Because that's what I did is like my business started growing more than I wanted to do. It's like, I don't want to deal with all those details. I don't want to deal with these people for that long. But So Debbie and Megan, that's that's what they love to do. So I think it's important as a business owner to find out, how far do you want to go? How granular Do you want to be? Technically you're the CEO. So you should not be down in the trenches on a regular basis, but surrounding yourself with people who are better at what you do better than you are, I think is is you have to remove the ego and be okay with that. But well, it gives you all sorts of freedom.
Sara Wright 12:51
Oh my gosh, 100%. And what going back to what you just said? Because I agree with you. I mean, I remember one of our first conversations, and I was like What? No, that you need to see No, thank you. So you're so good. I just I'm impressed by you every single day. Like, yes, I can do it. But it's also you know, your skills can be better utilized, obviously, right for the return on investment. There's that piece. But I think there's also like, did you enjoy it? Right? I think you wouldn't do it. But at the extent that you need to do it on top of all the other things. It wasn't that number one, or 234 or five thing for you. I think it's important for a business owner to go. But is this the fun piece? Because especially if you're content writing, there needs to be some enthusiasm and excitement, right? Like, otherwise you just grow right? Has it? Yeah, every blog, we get revved up on and we'll go back and forth, we fine tune it together, we get excited. And you feel that come out in the content. So if it's not I agree with you for all of those reasons, you might you know, look at outsourcing for sure.
Michelle Lynne 13:48
So I'm fortunate because I'm far enough along in my business that I can I can afford to outsource. And granted, the way I look at outsourcing is does it pay for itself. So you are like an extended sales force for a business because we get and we still have been getting attention from Instagram, with the content that you guys write. So essentially, I look at you guys basically pay yourself, pay for yourself with one client, okay? But there's also going to be designers who are not at the point where they can afford to write that extra check every month just due to cash flow per se until they're up and running a little bit more. What would you what would be some tips that you would give to business owners who are currently DIY in their social media?
Sara Wright 14:30
Yeah, and that's just a place I 100% can understand. That's also and I we may talk about this or not, but we've that's why I ventured off and started another avenue with a digital strategist that I just know love and respect and we created my digital Mojo because going through COVID You know, I was being tapped to help business owners that maybe couldn't bring me on retainer, but they needed the help and they needed the help to survive to stay out there to stay present to stay aware. And I was like we've got to have an avenue to go It's to get tools and resources to these business owners. And that was the reason why we started my digital job, we were not ready, neither one of us had time for content, I still don't know that we're fully ready for like going as, but we got members, and we're helping, and it's a beautiful, beautiful community that we've started to do that. So maybe we'll talk more about that. But that really is the key is to help more business owners stay in business. And I do have three specific, you know, really, I mean, honestly, after I say them, you're gonna be like, Oh, those are easy. But a lot of people don't think about them. But my first one is everything I just said in the beginning, like, take time to think through your strategy, the who, who's your audience, you know, what do they need, what are their pain points, wants, needs, desires, and as it relates to your business, but also as it relates to their overall life, you know, for some of your stuff, Michelle will talk about, gosh, we do a whole range of topics that we've you know, kind of explored for you that relate to your key audience, you know, staycations in Dallas, whenever the pandemic was going on, you know, and like some fun hotels and, and restaurants and things like that around Dallas, because one your your audience is local, right there in Dallas, Fort Worth. But they liked that kind of living, and they're going to staycation they're going to look at those options. So that doesn't necessarily align to design 100%. But it aligns to their their wants, needs and pain points. So that's important to think through. And that takes a little bit of time. So think through that strategy. The who the What the Why the how of all of it, who do you need to reach? What do they need? That's really step number one. Establish that and be really clear on that strategy, but also on your customers journey and your goals. It's what are you trying to achieve here? You just mentioned this in your Instagram, that the goal is you it's it's an advertising avenue for you as it will be for many businesses? Where are we leading them to? Are we leading them to call you or were they leading them to your website to your storefront, be clear on that customer's journey and it needs to be 100% Easy, right, we've got your smart bio, they can click that it's really easy for them to take the next step and create action. And I see a lot of business owners that you know, are pushing out content, but they don't have a clear customer journey in place. So that's step one of thinking through that is so incredibly important. Going back to a business owners efficiency, right. And
Michelle Lynne 17:11
you're right, it's very simple, but it's not always what we do. Right.
Sara Wright 17:15
And it's going back to it's free, right? It's free. And you know, the barrier to jump on to social media is quite easy. So a lot of people do it without a lot of thought and strategy. So that is number one. Number two, number two, again, it's very simple, but don't do it as you go plan it in advance. And this really relates to visual highly visual brands, such as yourself, you know, you are a interior designer, your work is gorgeous, that needs to translate into your content. So planning in advance, especially, you know, when you're on an app like Instagram, it's going to help you balance your content, you want that avatar, your customer persona to see it, you know, in good quality, as you know, standalone image, but also in your grid. So that's going to allow you to balance out the content, making sure you're you're not only doing brand awareness, but you're having some call to action in there, you're having some authority building, and they're just a good solid balance of content. So do not do social media as you go plan in advance. We plan at least a month, if not two months out for some clients for every single client. Wow. What else? What's my third one? Oh, and then this is my biggest one is embrace the two way conversation about that?
Michelle Lynne 18:27
I don't know. But it's so time consuming.
Sara Wright 18:29
It's very time consuming. And this is why I like to put those reminders, it's again, it's it's a powerful vehicle, and especially when it's utilized effectively in these ways. It's an extra powerful vehicle, right, you're going to see the results that you're hoping for. But when you're not taking these three steps into consideration, it falls flat, then people come to me I'm not getting the engagement. Well, there's your content strategy, all of these things come up, right. But nobody likes being in a conversation when you're being talked at. Am I right? Absolutely. Oh
Michelle Lynne 18:59
my gosh. And then even if you just go in and leave some comments on some of your, on some of your followers or somebody you're following, I think everybody loves to have that engagement. It just takes it takes a while. But it really doesn't take that long if you sit down and you're intentional about it and you can time block, whatever ensure your team does, it's like okay, I'm working on this client, this client, this client and this client, everything I
Sara Wright 19:22
was about to say you just nailed and I'm not I'm not shocked at all because you just know this. So it's about just being authentic, coming from a place of contribution and authenticity, and going out time blocking it for 10 or 1510 minutes, go out, like comment, follow, engage with your followers, 10 minutes, three times a week, you would be shocked at the consistency and the growth that you would see and then it gets fun. It's like this. It's like this momentum builds. But those are my top, you know, somewhat easy. They do consider time but if you're already taking the time to create this content, you know, well, yeah, drive it well. Yeah, drive it in. I
Michelle Lynne 19:58
love that well and I love I'm going back. Because what you've mentioned are some of the things that I teach is like, know who your audience is, you have to find your ideal client profile. But you also have to know your own voice so that you can be authentic when you're posting, because so many of us as designers think that we should be all and I think this is a technical term, we should all be all designers, right? Like it, but it's like, no, no, no, no, be yourself. Like being yourself is the the most freeing practice that you can that you can implement in your business. I don't need to sound like X, Y, and Z designers, I need to sound like myself because Your vibe attracts your tribe, and then planning in advance. I'm a huge advocate of that. And I know you guys do a lot of it manually and through your spreadsheets and stuff. But I encourage my listeners, my students, my clients and everybody to, to invest in an expensive service like Planoly or tailwind or that buffer. There's like so many where you can just sit down I used to sit down Sunday evenings or Monday mornings, and plan out a minimum of seven to 10 days. And that was it was it was a time suck. I did I totally enjoyed it. I kind of miss it, but not enough to do it again. But it does give you that opportunity to sit down. I never had the strategy like like you've had I just kind of went up my gut instinct. But oh, no
Sara Wright 21:22
project. Natalie is great. Unum is great offers great. I know you've used tailwind which I've come to really appreciate those services are out there for sure. And if you're a visual person, like you said, it gets fun, it gets fun, like because then you can put on there like, Oh, I've got three of me back to back. Maybe I should put a lifestyle shot in with my friend. You can see it you can organize it. It's like this little puzzle that you get to put together. And then again, it's just being efficient with your time and energy, which I think is every entrepreneurs goal. It's a must have for an entrepreneur and business owner.
Michelle Lynne 21:50
Yes, it's there's just not enough time in the day sometimes if you're trying to do and be all things. Let me interrupt myself to take a quick moment to thank that enough insurance agency for sponsoring this episode of The designed for the creative mind podcast. Their support and understanding of the interior design, decorating and home staging industries is unrivaled. Satin off understands what our businesses do, and they provide insurance that lets me sleep at night. Yep, this is the firm that I use. And they will do the same for your sleep habits. And your business too. They're more than an insurance agency. They're an extension of my business. They take care of the worry, because they are the experts, which allows me and my team breathing room to do what we do best design beautiful spaces. You can find their contact information below in the show notes. Give them a call today. So how would you determine as a business owner, what the best social media platforms are for their business? Like I know that you do a lot of interior designers, but you've worked with other fields. Like if somebody is listening that their landscaper or maybe an architect or something a little bit different? How do you how do you know where to be? Yeah, like there's so many platforms.
Sara Wright 23:06
There are so many platforms so little time. That's what I say. I just coached a webinar on this last month. So we work in the design build world, so we stay within that wheelhouse for the most part in my agency, remodelers, builders, contractors, designers, showrooms appliances, all that that's our world. And it comes down to audience, your business and your goals. Right? So looking at where's your audience sitting? That's number one, where's your audience sitting? So if your ideal customer persona is a, let's say, 40 to 55 plus year old female, and you know what I do home remodeling, so that's kind of a higher ticket item, and we need them to kind of be more on the athletic affluent front. And you know, here in Austin, Tarrytown Westlake, you know, key neighborhoods, where are they hanging out? I don't I don't know that they're on Tik Tok yet, right? Let's just say that right? I think, and then you know, you so that's audience, but then you also consider your business. Are you a national brand? Are you trying to reach a national audience? There's there's better platforms for that and that awareness and really gaining traction in that realm? Or are you a local business, there's platforms that lean in better to local businesses. And that's one that we are stellar Instagrams, our superpower in that way. I've coached on that, just how to leverage Instagram, you can actually go onto my website and get my five tips for leveraging Instagram as a local business because Oh, good. Yes, yes, that is the best platform to to you have the most accessibility to people through Instagram, but you're going out and you know that, okay, I'm a local business, local followers, this is the right platform for me to utilize because I can get really, really close to them. Right. And then the last piece is your goals, you know, and in the nature of your business, if you are, let's say you're a mortgage lender, I don't know that Instagram makes sense for you because then you have to come up with a visual strategy, right? How are you going to show To amplify mortgage lending, I have a title. We've done it. Okay, we've done it. We figured it out. But that has taken time. So again, I think it's audience. I think it's, oh my God, no, I forgot my goals because I'm just in my headspace.
Michelle Lynne 25:14
Because this is exactly what you do every day. It just it pours right out of you. Like I'm sitting here just enraptured by by listening. I'm like, Oh my gosh, wait, wait, I'm not doing my own did. I'm not doing my own. I don't have to take notes. But I know the audience are probably they can go back and listen. Yeah, good. And I'm sorry for my word vomiting. But yes,
Sara Wright 25:33
I think you have a wall in there. But yeah, you're right. It just comes out. And then I'm like, Oh, I gotta recap. How do I make out?
Michelle Lynne 25:39
I totally understand that. I do the same thing. I don't even know what day of the week it is sometimes. Okay. So at the end of So, we, you can live a little Excuse me? Share? Yeah, we're going to what am I trying to say? Okay, what I'm trying to say is we're going to do a next segment real quick. It's just gonna be a rapid fire q&a. And it's like, any questions, there's nothing that's not on the table. I didn't tell you this. I try to keep it just as a little secret weapon. And then what we'll do is at the end of our program, you can share with the listeners how they can find you.
Sara Wright 26:17
Awesome. Okay, cool. Anything to sell on Monday, by the way, I would not have been ready.
Michelle Lynne 26:23
Well, I had my coughing fit in the background about you were talking. So you know, it's a pretty relaxed podcast. So like I said, This next segment is rapid fire to q&a format so that the audience can get to know you a little bit better. Like I said, nothing's off the table. I have a list of questions. Let's see what we get today. Okay. All right. What's your favorite book?
Sara Wright 26:45
The monk who sold his Ferrari by Robin Sharma.
Michelle Lynne 26:48
Oh, I've never heard of that.
Sara Wright 26:51
whole other conversation.
Michelle Lynne 26:54
little pencil that went in? What genre of music do you listen to?
Sara Wright 26:59
Everything to be honest with you from from Texas country. Wade Bowen to the killers. Yeah. Oh
Michelle Lynne 27:07
my gosh, that's Yeah, that's amazing. Okay. When was the last time you took an app?
Sara Wright 27:11
My last vacation. I think we were in Miami two weeks ago, and I took a solid nap on the beach chair.
Michelle Lynne 27:18
Oh my gosh. Dude, students, students music going right next to me. I've been tired. Or you left or right handed. Right? Chocolate chip or oatmeal cookie,
Sara Wright 27:30
chocolate chip all the way it is my favorite dessert isn't really to cookie. Yes. And I love whenever we go to like a really nice steak restaurant and they have a chocolate chip cookie on the menu. I'm all in put us on a skillet and I just die.
Michelle Lynne 27:42
Now I'm getting hungry. So this is kind of an ironic follow up question. What is your favorite form of exercise? Running?
Sara Wright 27:49
I'm a runner.
Michelle Lynne 27:50
You are a runner?
Sara Wright 27:51
Yes. Like when I sit here because I work at my laptop all day long. Like yesterday. I ran six miles I go about every hour an hour and a half. Go run a mile. So that is awesome. Yeah, I'm a big wow. Wow. Well, my dopamine I feel like it's even Jason my significant other will go you just need to go for a run when people I'm just like in a mood.
Michelle Lynne 28:10
I totally understand that I was doing I ran for quite a while I was doing some half marathons. Just an amazing mind clear. Now I'm my joints aren't the same as what they used to be. So I'm on peloton now. Amazing, just to get that going. And here it's so damn hot. Like I'm thinking about you running in the middle of the day. And I'm like, oh, somebody shoot me. Okay.
Sara Wright 28:35
I love it. I love it. There
Michelle Lynne 28:37
you go. I've gone down at any time supposed to be asking you questions. Any belly button or Audi? Any? And who's your favorite superhero?
Sara Wright 28:49
Think about that for a minute. My superhero my mom.
Michelle Lynne 28:54
Oh, that's awesome. Super awesome. And last question is When was the last time you laughed until you peed yourself? I'm probably in
Sara Wright 29:02
Vegas. For my 25 year old Best Friend's Wedding two weeks ago. Just because you're doing silly stuff that nobody will ever get understand. But I definitely peed myself.
Michelle Lynne 29:13
That is the best when you're just hanging out with your girlfriends and being stupid. Yeah.
Sara Wright 29:18
Jason's like, well, what does that mean? As it gets an inside joke, you will never get it. And it's not funny when I explain it. But we're over. You're paying ourselves. It's great.
Michelle Lynne 29:28
All right. Well, thank you so much, Sarah, for being on the show today. I know that our audiences loved everything that you've shared, and probably are going to have to rewind and take some notes because you just laid it all out and super appreciated. Please tell the audience how they can connect with you how they can find you what that website is so that they can go and download the document you had mentioned.
Sara Wright 29:49
Yeah, thank you. Well, let me first say thank you. I learned from you every moment I speak with you. So you're just such a badass Michelle. Thank you for having me. And this was fun. This was probably the most fun so situations like this I've ever had. So thank you, you're very easy. People don't
Michelle Lynne 30:05
ask you about your anybody but belly. But that was the first time. Well, that's not
Sara Wright 30:10
that's done that's out there. And let me just say in any or an Audi, both of them are beautiful, that's for sure. Oh, they can reach me. So it's very, very simple. So it's SL w media.net. It's my initials LW media dotnet. And the minute you pop on there, that is a pop up, it's a funnel for us. If you want to get those five tips, you'll see it, it'll pop up, and you can subscribe there, you can also subscribe to my blog, I always say I send out my blog, whenever I'm creatively inspired to there's no consistent schedule of it. So. And then the other piece, my digital Mojo, which is the community that we just launched, that we're just so excited about, is my digital mojo.com. And there you can sign up for our next workshops. We have monthly webinars, where we coach on some of these things I mentioned earlier are coached on how to choose the best social media platforms for your business last month, this month is all about lead magnets, how to create an effective lead magnet for your business. It's a big one. So you can go to my digital Mojo and look at workshops. And we're also doing a free trial for this group. If they want to. They could do a free trial for $35 month, which is just amazing, an amazing value. So we can give you that coupon code to oh my
Michelle Lynne 31:16
gosh, absolutely. So thank you, I will make sure that all of those details are listed in the show notes so that everybody can reference it. So for those of you who can benefit from even more resources surrounding the business of running your interior design business, join my growing community on Facebook. It's a private group. It's called the interior designers business Launchpad. Oh, and while you are going into the show notes, and getting all of Sarah's information, please don't forget to leave a review for the podcast. It definitely helps us be found and show up in the search. So thank you so much, Sarah. And yes, for listening.
Sara Wright 31:53
Thank you guys. Thanks, Michelle.
Michelle Lynne 31:57
Hey, y'all, if you love the show and find it useful, I would really appreciate it if you would share with your friends and followers. And if you like what you're hearing, want to put a face with a name, and get even more business advice than join me in my Facebook group. The interior designers business launch pack. Yeah, I know it's Facebook, but just come on in for the training and then leave without scrolling your feet. It's fine. I promise you'll enjoy it. And finally, I hear it's good for business to get ratings on your podcast. So please drop yours on whatever platform you use to listen to this. We're all about community over competition. So let's work on elevating our industry, one designer at a time. See you next time.
Transcribed by https://otter.ai